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Foundational Capabilities · 01 of 06

Customer Portals

A branded, self-service portal where every customer (new or existing) can browse, quote, & order on their own time.

portal.castlensteel.com
Castlen Steel · Buyer Portal
Hi Rick — what are you ordering today?
Search catalog
A36 Plate
1/4" · 48"×96"
$214.50 / ea
304 SS Sheet
14ga · 36"×120"
$308.10 / ea
Saved cart · 4 items
Upload DXF Checkout
Why It Matters

A self-service buying experience for every customer.

Every account gets their own branded login with their pricing, their contract items, and their order history — so reordering is faster than a phone call.

  • 01 Automate routine orders with self-service.
  • 02 Meet growing digital expectations.
  • 03 Reduce inbound calls & manual order entry.
  • 04 Offer exclusive portals for any customer.
  • 05 Protect relationships with customer-specific pricing.
Features

A complete buyer portal, ready on day one.

All the moving parts a self-service portal needs — white-label branding, per-account pricing, file uploads, and checkout — ship together.

Private, secure logins
White-label branding & domains
Customer-specific pricing & terms
Real-time dashboards for order tracking
Self-service quoting
Part file uploads
Real-time pricing
Saved carts
MTR access & download
AI-powered catalog search
Location specific ordering
Multi-location accounts & ordering support
Guided quote to order checkout flow
Stock material and fabrication ordering
Cash in Advance & term payment flows
Automated Email Notifications (for internal teams and buyers)
In their words
The biggest impact we see is time savings and ease of doing business. Once pricing has been established, the system allows for 24-hour ordering — which takes the back and forth of email quotes and orders out of the equation.
Brian Sherwood · VP, Sabel Steel
Customer · Service center
Sabel Steel

Family-owned metals service center serving the Southeast since 1857. Carbon, stainless, aluminum, and value-add processing.

169
Years
9
Locations
All
On Stella
Montgomery, AL · Headquarters

Move faster.
Capture more revenue.

See how Stella connects pricing, quoting, ordering, and payments into one revenue engine — built for how metal sales actually works.