James Thrasher

James Thrasher has a decade plus of experience marketing in heavy and high-tech industries. He lives in Birmingham, AL with his wife and two children. When he's not working, he's probably at a basketball game. If he's not at a basketball game, then he probably wishes he were at a basketball game.

9 Essential Tools of any Marketing Tech Stack

Modern service centers need a comprehensive martech stack - from CRM and marketing automation to ecommerce and quoting tools - to stay competitive and serve customers effectively.

James Thrasher

February 20, 2025

RFM Analysis: A Strategy to Segment Your Customers

RFM Analysis groups your customers based on their purchasing habits which makes it perfect to group your like customers.

James Thrasher

January 24, 2025

SEO for Steel Service Center Websites

67% of B2B buying journeys start with online searches. Follow this seven quick tips to help your SEO.

James Thrasher

January 7, 2025

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